Chapter 5-B - Think Globally, Eat Locally
The author of this article is Jennifer Wilkins and Anna Lappe. Jennifer Wilkins studies the relationship between health and the food system at the College of Human Ecology at Cornell University. Anna Lappe is a national bestselling author and co-founder of the Small Planet Institute as well as the Small Planet Fund. She specializes in a cimate-friendly diet, citizen movements and globalization of factory/farming/intensive animal agriculture. Her motivation for writing this article came from the things she focuses on in her career. I think that the audience is society and the entire population as a whole. Mainly to those who do not have very good dietary habits. The authors are trying to persuade those people to change their habits to help the climate.
The author's initial purpose is to "take the bite out of climate change, and consider some greenhouse gas-lowering dietary guidelines." Jennifer and Anna want the people of this world to help save the climate by changing some of their eating and drinking habits.
One tool that the author's use in this article is analogy. In the section titled "Eat Locally" it says that a year round fresh tomato craving burns the fossil fuel equal to that of driving an 18 wheeler to the moon and back 13 times. Another thing that the author uses to persuade its readers is the use of statistics. In almost every section of this article there is at least one statistic presented based on the situation. For example, in the section titled "Eat Enough, But Not Too Much" it says that according to "nutrition and food system researchers Dorothy Blair of Penn State University and Jeff Sobal of Cornell University estimate that between 1983 and 2000, the amount of food available per person per day in the U.S. increased by 18 percent, or 600 calories." Using statistics helps readers to truly see the impact the subject has on society or in this case climate. The authors diction or word choice is also a tool being used in this article. The words "crisis" and "danger" are used in the beginning to show just how important this subject of climate change is. It attracts the readers and makes them immediately pay more attention because words like that are being used.
Overall I do feel that this article is effective because I think that it gives enough evidence and ideas to support the argument. Not only are there just facts on the situation but it introduces a solution to the problem. The article is specifically telling the audience what they should do. In the end, I was persuaded.
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